商務(wù)英語閱讀（上冊）（第二版）
- 所屬分類：
商業(yè)英語
- 作者：
國曉立，周樹玲 主編
- 出版社：
- ISBN：9787566300270
- 出版日期：2011-6-1
-
原價(jià)：
￥21.00元
現(xiàn)價(jià)：￥15.80元
-
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圖書簡介
國曉立、周樹玲主編的《商務(wù)英語閱讀》分上下兩冊，共32個(gè)單元，涉及了國際貿(mào)易、金融、營銷、物流、人力資源管理、跨文化交際、知識產(chǎn)權(quán)等多個(gè)領(lǐng)域。每個(gè)單元包括三篇閱讀。A篇內(nèi)容翔實(shí)，讓讀者對本單元話題做整體了解，并掌握本領(lǐng)域所涉及的專業(yè)詞匯；另外兩篇補(bǔ)充閱讀材料選自新聞報(bào)道，短小精悍，從某一獨(dú)特視角讓讀者體會此領(lǐng)域的新發(fā)展和新動(dòng)態(tài)。針對文章中出現(xiàn)的專業(yè)術(shù)語以及相關(guān)的知識背景，《商務(wù)英語閱讀(上冊)(第2版)》都提供了詳細(xì)的注釋，幫助讀者更好地理解文章。《商務(wù)英語閱讀(上冊)(第2版)》的練習(xí)題型包括回答問題、詞義搭配、多項(xiàng)選擇、正誤判斷、英譯漢等，并附有答案，目的在于幫助讀者鞏固所學(xué)內(nèi)容，并幫助讀者提高語言實(shí)際運(yùn)用能力。
目錄
Unit 1 International Trade
Fast Reading I US Presses Japan on Farm Imports and India on
World Trade Talks
Fast Reading II In Shanghai, Clinton Highlights US-China Trade
Relations
Unit 2 Settling Disputes——-the WTO's Unique Contribution
Fast Reading I Integrated Negotiation
Fast Reading II High-Level Negotiations on WTO Global Trade Pact
to Resume
Unit 3 Globalization and Its Impact on the Business
Fast Reading I Population and Globalization
Fast Reading II Southeast Asia's Leaders Call for Faster Asian
Economic Integration
Unit 4 Can Sino-US Trade Friction Be Solved by Appreciation of RMB?
Fast Reading I Renminbi Intemationalization——A Delicate Issue
Fast Reading II Survey: Cheap Exports of China Reduce World
Inflation
Unit 5 Don't Fence Me Out!
Fast Reading I Bush Administration Seeks to Lower Trade Barriers
with Latin America
Fast Reading II EU Proposes Protection for Plastic Bottle
Industry
Unit 6 China, Dumping or Not
Fast Reading I Chinese Lighter Producers Win EU Anti-Dumping Suit
Fast Reading II China Urges EU to Drop Anti-dumping Duties on
Bicycle
Unit 7 The Force Behind the Nike Empire
Fast Reading I Richard Branson and His Virgin Kingdom
Fast Reading II Milton Hershey Created a Successful Business and
Built a Sweet Town
Unit 8 Regional Economic Integration
Fast Reading I China ASEAN to See Closer Economic Ties
Fast Reading II Chinese President Hu Jintao Attends G20 Seoul
Summit
Unit 9 Environment, Trade, and Investment
Fast Reading I The Effects of Trade Liberalization on the
Environment
Fast Reading II All Over the World Responded to the Earth Hour
Event
Unit 10 Negotiation Skills and Strategies
Fast Reading I Business Is Negotiation
Fast Reading II French Negotiating Style
Unit 11 "Toyota" of China
Fast Reading I Kodak to Slash 3 000 More Jobs as It Wraps up
Overhaul
Fast Reading II New Mobile Phones from Microsoft
Unit 12 The Survival of the Old Brands
Fast Reading I Baidu's Gains and Losses
Fast Reading II Pu'er: The Tea that Changed a County
Unit 13 E-commerce: Doing Business Online
Fast Reading I Going Shopping? Go Global!
Fast Reading II Gift Shoppers Flocked to the Web
Unit 14 China's Door Now Wide-Open for Foreign Banks
Fast Reading I Bank Gets Nod for Joint Venture
Fast Reading II Japan Warns China on Currency Policy
Unit 15 Known Brands Acquiring Name Recognition
Fast Reading I Mergers and the Supersizing of Business
Fast Reading II ICBC Buys Small US Brokerage Firm
國曉立、周樹玲主編的《商務(wù)英語閱讀》分上下兩冊，共32個(gè)單元，涉及了國際貿(mào)易、金融、營銷、物流、人力資源管理、跨文化交際、知識產(chǎn)權(quán)等多個(gè)領(lǐng)域。每個(gè)單元包括三篇閱讀。A篇內(nèi)容翔實(shí)，讓讀者對本單元話題做整體了解，并掌握本領(lǐng)域所涉及的專業(yè)詞匯；另外兩篇補(bǔ)充閱讀材料選自新聞報(bào)道，短小精悍，從某一獨(dú)特視角讓讀者體會此領(lǐng)域的新發(fā)展和新動(dòng)態(tài)。針對文章中出現(xiàn)的專業(yè)術(shù)語以及相關(guān)的知識背景，《商務(wù)英語閱讀(上冊)(第2版)》都提供了詳細(xì)的注釋，幫助讀者更好地理解文章。《商務(wù)英語閱讀(上冊)(第2版)》的練習(xí)題型包括回答問題、詞義搭配、多項(xiàng)選擇、正誤判斷、英譯漢等，并附有答案，目的在于幫助讀者鞏固所學(xué)內(nèi)容，并幫助讀者提高語言實(shí)際運(yùn)用能力。
Unit 1 International Trade Fast Reading I US Presses Japan on Farm Imports and India on World Trade Talks Fast Reading II In Shanghai, Clinton Highlights US-China Trade Relations Unit 2 Settling Disputes——-the WTO's Unique Contribution Fast Reading I Integrated Negotiation Fast Reading II High-Level Negotiations on WTO Global Trade Pact to Resume Unit 3 Globalization and Its Impact on the Business Fast Reading I Population and Globalization Fast Reading II Southeast Asia's Leaders Call for Faster Asian Economic Integration Unit 4 Can Sino-US Trade Friction Be Solved by Appreciation of RMB? Fast Reading I Renminbi Intemationalization——A Delicate Issue Fast Reading II Survey: Cheap Exports of China Reduce World Inflation Unit 5 Don't Fence Me Out! Fast Reading I Bush Administration Seeks to Lower Trade Barriers with Latin America Fast Reading II EU Proposes Protection for Plastic Bottle Industry Unit 6 China, Dumping or Not Fast Reading I Chinese Lighter Producers Win EU Anti-Dumping Suit Fast Reading II China Urges EU to Drop Anti-dumping Duties on Bicycle Unit 7 The Force Behind the Nike Empire Fast Reading I Richard Branson and His Virgin Kingdom Fast Reading II Milton Hershey Created a Successful Business and Built a Sweet Town Unit 8 Regional Economic Integration Fast Reading I China ASEAN to See Closer Economic Ties Fast Reading II Chinese President Hu Jintao Attends G20 Seoul Summit Unit 9 Environment, Trade, and Investment Fast Reading I The Effects of Trade Liberalization on the Environment Fast Reading II All Over the World Responded to the Earth Hour Event Unit 10 Negotiation Skills and Strategies Fast Reading I Business Is Negotiation Fast Reading II French Negotiating Style Unit 11 "Toyota" of China Fast Reading I Kodak to Slash 3 000 More Jobs as It Wraps up Overhaul Fast Reading II New Mobile Phones from Microsoft Unit 12 The Survival of the Old Brands Fast Reading I Baidu's Gains and Losses Fast Reading II Pu'er: The Tea that Changed a County Unit 13 E-commerce: Doing Business Online Fast Reading I Going Shopping? Go Global! Fast Reading II Gift Shoppers Flocked to the Web Unit 14 China's Door Now Wide-Open for Foreign Banks Fast Reading I Bank Gets Nod for Joint Venture Fast Reading II Japan Warns China on Currency Policy Unit 15 Known Brands Acquiring Name Recognition Fast Reading I Mergers and the Supersizing of Business Fast Reading II ICBC Buys Small US Brokerage Firm
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